Job Description

Job Title: Marketing Manager

Location: San Jose, CA United States - Onsite

Term : Full time and Permanent

Pay Ranges: $120,000 - $145,000/year

Team Structure: Initial hire (0-1 direct reports), supporting the sales team

Role Overview

As Marketing Manager, you will be a key driver of our lead generation and sales enablement efforts. You’ll partner with the Sales team to build a robust pipeline of qualified leads, design and execute trade shows and offline events, and coordinate marketing initiatives that strengthen company's brand presence and customer acquisition. You will operate in a hands-on capacity—setting strategy, executing campaigns, measuring outcomes, and optimizing continuously.

Key Responsibilities

• Develop and execute a marketing strategy tied to sales targets and lead generation goals (volume, quality, conversion).
• Partner with the Sales team on lead hand-off processes, lead nurturing flows, and conversion tracking.
• Plan, coordinate and execute trade shows, conferences, home-building / ADU-industry events, open houses, customer-story showcases, and other offline marketing activities.
• Manage end-to-end event logistics: booth design, collateral development, vendor coordination, staffing plans, budget management, on-site execution and post-event follow-up.
• Create and oversee marketing collateral, presentations, brochures, signage, direct mail, event swag and other offline assets; ensure brand consistency and high-quality creative output.
• Establish and optimize lead-capture mechanisms at events, measurement frameworks, and reporting dashboards.
• Work cross-functionally with internal teams (sales, operations, design, product) to align messaging, value proposition, customer experience and marketing outcomes.
• Monitor, analyze and report on marketing metrics (lead volume, cost per lead, pipeline conversion, ROI of events) and provide actionable insights and recommendations for continuous improvement.
• Stay current on industry marketing trends, offline/experiential marketing best practices, competitive landscape and new event opportunities.
• Provide leadership and mentoring as the team grows (0-1 direct report for now), gradually building out capabilities for lead generation and event marketing.

Qualifications

• 7+ years of marketing experience with a strong focus on lead generation, event/trade-show marketing, and offline/experiential marketing programs.
• Proven track record of partnering with sales teams and contributing to measurable revenue or pipeline results.
• Hands-on experience planning and executing large-scale trade shows/events, including budgeting, logistics, vendor coordination, staffing and follow-up.
• Excellent project management skills, high attention to detail, ability to manage multiple initiatives simultaneously and meet deadlines.
• Strong analytical capabilities: comfortable with marketing metrics, data-driven decision-making, dashboards, ROI tracking and reporting.
• Excellent verbal and written communication skills: able to craft compelling
• messaging and collaborate cross-functionally.
• Creative mindset with ability to think strategically and execute tactically—comfortable in a fast-paced environment and building from ground up.
• Self-starter mentality, with leadership presence even without large team structure; ability to mentor and grow a team in the future.
• Adept at using marketing tools and technologies (CRM integration, event management platforms, lead capture systems).
• Willingness to be on-site in San Jose, CA and travel to events as required.

Benefits:

• Insurance, Health, Dental, Vision, and PTO, Sick Leave, National Holiday.

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